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Kantar Group Ltd. is an international market research company based in London, England. It was founded in 1992, and has approximately 30,000 employees across over 90 countries working in various research disciplines, including brand guidance, brand strategy, social media monitoring, advertising effectiveness, consumer and shopper behaviour,design strategy and public opinion.
Kantar TNS is a global market research and market information group with offices in over 80 countries. Formerly listed on the London Stock Exchange and a constituent of the FTSE 250 Index , the firm was acquired by WPP Group for £1.6 billion in October 2008, when it became part of WPP's Kantar Group.
Kantar Worldpanel (formerly TNS Worldpanel) is an international company dealing in consumer knowledge and insights based on continuous consumer panels. Kantar Worldpanel is a part of the London headquartered market research company Kantar Group .
Kantar IMRB (formerly IMRB International) is a market research, survey and business consultancy firm. It is headquartered in Mumbai , India and has operations in over 15 countries. IMRB is a part of the Kantar Group , WPP ’s research, insights, and consultancy network.
HCI (ACNielsen HCI), a research organization focused on healthcare promotions, moved to Kantar Health in 2010 after its acquisition by WPP in 2008. [6]In 2014 Kantar Health acquired Evidências [7] (Focus Assistência Médica S/S Ltda. and Classe Assistência Médica S/S Ltda.), a healthcare research company based in Brazil.
WPP's research insight and consulting companies include Kantar. [42] Hogarth Worldwide is a WPP-owned production company. [51] WPP's shopper marketing promotions company is PEP, LLC (formerly Promotion Execution Partners). [27]
It also gives insight into differences in attitudes between women and men and between age groups. The methodology used to determine the Index is constructed based on research exploring the question, who is most suited to leadership positions: men, women or both equally?. [2] The 2018/2019 and 2019/2020 reports cover the G7.
This is a list of notable polling organizations by country. All the major television networks, alone or in conjunction with the largest newspapers or magazines, in virtually every country with elections, operate their own versions of polling operations, in collaboration or independently through various applications.