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A demographic profile is a form of demographic analysis in which information is gathered about a group to better understand the group's composition or behaviors for the purpose of providing more relevant services. In business, a demographic profile is usually used to increase marketing efficiency.
Using demographics, a marketing manager can try to grasp what certain people think and what they are willing to buy. [1] By understanding how various characteristics of the population reflect their tastes, demographic marketers get an idea of the probability of the sales returns of a launched product in a given area.
Demographic targeting is a form of behavioral advertising in which advertisers target online advertisements at consumers based on demographic information. [1]They are able to achieve this by using existing information from sources such as browser history, previous searches as well as information provided by the users themselves to create demographic profiles of consumers.
The second dimension, Resources, reflects the ability of individuals to pursue their dominant self-orientation and includes full-range of physical, psychological, demographic, and material means such as self-confidence, interpersonal skills, inventiveness, intelligence, eagerness to buy, money, position, education, etc.
The template will attempt to round each percentage to a fixed number of significant digits. To override the default rounding percentage, specify the number of decimal places using |round=. For example, use |round=2 for two decimal places. The total population used for the percentages is computed by summing the values of pop1 through pop7.
[[Category:Demography templates]] to the <includeonly> section at the bottom of that page. Otherwise, add <noinclude>[[Category:Demography templates]]</noinclude> to the end of the template code, making sure it starts on the same line as the code's last character.
This template creates a vertical bar chart for a set of data of your choosing, for example, charting population demographics of a location. Up to twenty graphical bars can be used along with specified colors. The graph's width is set by default, but can be changed, as well as the large and small scales.
Psychographics is defined as "market research or statistics classifying population groups according to psychological variables" [1] The term psychographics is derived from the words "psychological" and "demographics" [2] Two common approaches to psychographics include analysis of consumers' activities, interests, and opinions (AIO variables), and values and lifestyles (VALS).