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  2. Questionnaire - Wikipedia

    en.wikipedia.org/wiki/Questionnaire

    A questionnaire is a research instrument that consists of a set of questions (or other types of prompts) for the purpose of gathering information from respondents through survey or statistical study. A research questionnaire is typically a mix of close-ended questions and open-ended questions.

  3. Questionnaire construction - Wikipedia

    en.wikipedia.org/wiki/Questionnaire_construction

    This way, even if the respondent refuses to answer these questions, he/she will have already answered the research questions. Visual presentation of the questions on the page (or computer screen) and use of white space, colors, pictures, charts, or other graphics may affect respondent's interest – or distract from the questions.

  4. Research question - Wikipedia

    en.wikipedia.org/wiki/Research_question

    A research question is "a question that a research project sets out to answer". [1] Choosing a research question is an essential element of both quantitative and qualitative research . Investigation will require data collection and analysis, and the methodology for this will vary widely.

  5. Research design - Wikipedia

    en.wikipedia.org/wiki/Research_design

    Research design refers to the overall strategy utilized to answer research questions. A research design typically outlines the theories and models underlying a project; the research question(s) of a project; a strategy for gathering data and information; and a strategy for producing answers from the data. [ 1 ]

  6. Quantitative research - Wikipedia

    en.wikipedia.org/wiki/Quantitative_research

    The objective of quantitative research is to develop and employ mathematical models, theories, and hypotheses pertaining to phenomena. The process of measurement is central to quantitative research because it provides the fundamental connection between empirical observation and mathematical expression of quantitative relationships.

  7. Research statement - Wikipedia

    en.wikipedia.org/wiki/Research_statement

    A typical research statement follows a typical pattern in regard to layout, and often includes features of other research documents including an abstract, research background and goals. Often these reports are tailored towards specific audiences, and may be used to showcase job proficiency or underline particular areas of research within a program.

  8. User research - Wikipedia

    en.wikipedia.org/wiki/User_Research

    The user research process follows a traditional iterative design approach that is common to user-centered design and design thinking. [14] User research can be applied anywhere in the design cycle. Typically software projects start conducting user research at the requirement gathering stage to involve users right from the start of the projects.

  9. Quantitative marketing research - Wikipedia

    en.wikipedia.org/.../Quantitative_marketing_research

    Quantitative marketing research is the application of quantitative research techniques to the field of marketing research.It has roots in both the positivist view of the world, and the modern marketing viewpoint that marketing is an interactive process in which both the buyer and seller reach a satisfying agreement on the "four Ps" of marketing: Product, Price, Place (location) and Promotion.