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The Sears Wish Book was a popular Christmas-themed catalog released annually by the American department store chain Sears in August or September. The catalog contained toys and other holiday-related merchandise. The first Sears Wish Book was published in 1933 [1] and was a separate catalog from the annual Sears Christmas catalog.
Sears, Roebuck and Co., commonly known as Sears (/ s ɪər z / SEERZ), [6] is an American chain of department stores founded in 1892 by Richard Warren Sears and Alvah Curtis Roebuck and reincorporated in 1906 by Richard Sears and Julius Rosenwald, with what began as a mail ordering catalog company migrating to opening retail locations in 1925, the first in Chicago. [7]
In 1896, Ward encountered its first serious competition in the mail order business, when Richard Warren Sears introduced his first general catalog. In 1900, Ward had total sales of $8.7 million, compared to $10 million for Sears, and both companies vied for dominance during much of the 20th century. By 1904, Ward had expanded such that it ...
In 1933, Sears, Roebuck and Co. produced the first of its famous Christmas catalogues known as the "Sears Wishbook", a catalogue featuring toys and gifts and separate from the annual Christmas catalogue. From 1908 to 1940, Sears also sold kit houses by mail order, selling 70,000 to 75,000 such homes, many of which are still lived in today. [22]
Older logo mainly used in the 1970s–1985. During the 1970s and 1980s, Service Merchandise was a leading catalog-showroom retailer. At its peak, the company achieved more than $4 billion in annual sales. As the company expanded, it began to open showrooms nationwide, mostly in the vicinity of major shopping malls, which were in vogue in the 1970s.
Putting Sears Homes on the Map: A Compilation of Testimonials Published in Sears Modern Homes Catalogs 1908–1940. ISBN 0976209608. ——— (2012). Mail-Order Homes: Sears Homes and Other Kit Houses. Shire Books. ISBN 978-1782001034. Shackman, Grace (2002). Ann Arbor in the 20th Century: A Photographic History. Arcadia Press. ISBN 0738520101.
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Silvertone is a brand created and promoted by Sears for its line of consumer electronics and musical instruments from 1916 to 1972. [1]The rights to the Silvertone brand were purchased by South Korean corporation Samick Music [3] in 2001.