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The 2024 24 Hours of Daytona (formally known as the 2024 Rolex 24 at Daytona) was an endurance sports car race sanctioned by International Motor Sports Association (IMSA). The race was held at Daytona International Speedway combined road course in Daytona Beach, Florida on January 27–28, 2024.
One of Rolex’s most popular models, the Daytona, saw the greatest price increases. For example, the white gold version with the OysterFlex bracelet has a suggested price of $38,100 — a sharp ...
The 24 Hours of Daytona, also known as the Rolex 24 At Daytona for sponsorship reasons, is a 24-hour sports car endurance race held annually at Daytona International Speedway in Daytona Beach, Florida. It is run on the Sports Car Course layout, a 3.56-mile (5.73 km) combined road course that uses most of the tri-oval plus an infield road course.
Rolex 24 at Daytona: 24 hours All Daytona International Speedway: Daytona Beach, Florida: January 27–28 2 Mobil 1 Twelve Hours of Sebring: 12 hours All Sebring International Raceway: Sebring, Florida: March 16 3 Acura Grand Prix of Long Beach: 100 minutes GTP, GTD Long Beach Street Circuit: Long Beach, California: April 20 4 Motul Course de ...
The 2023 24 Hours of Daytona (formally the 2023 Rolex 24 at Daytona) was an endurance sports car race sanctioned by the International Motor Sports Association (IMSA). The event was held at Daytona International Speedway combined road course in Daytona Beach, Florida , on January 28–29, 2023.
Looking at year-over-year changes in the secondary market, only five brands saw prices rise, including Montblanc (+2.4%) and Hamilton (+2.2%) among the lucky few.
Coming off a "hype watch"-fueled 2023, luxury Swiss watch giant Rolex is taking a step back with some toned-down debuts for 2024, mirroring a watch market that’s returning to normalcy.
Rolex has sponsored the 24 Hours of Daytona sports car race, which became known as Rolex 24 at Daytona, from 1991, and named its chronograph watch after the race. [28] The members of the winning team in each division are each presented with a Rolex Daytona watch during the victory celebration.