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A beauty YouTuber is an individual who creates content for YouTube, publishing videos in the realm of cosmetics, fashion, hairstyling, and nail art. [1] [2] In 2016, there were more than 5.3 million beauty videos on YouTube, with 86% of the top 200 beauty videos created by individual beauty vloggers, as opposed to marketers using the platform to promote cosmetic brands.
Bésame Cosmetics, Inc. is a color cosmetics/makeup company founded in 2004 and based in Los Angeles, California. It was founded by makeup historian and author [ 1 ] Gabriela Hernandez, who is the current C.E.O. Bésame Cosmetics recreates makeup shades, packaging, and products from the 1920s-1970s.
[11] [12] In May, it was announced that Khloé Kardashian would be collaborating once again with the brand for a collection titled Koko. [13] In a month long pop-up event in November of the same year, seven TopShop stores across the US sold Kylie Cosmetics products. [14] In November 2018, Kylie Cosmetics products were made available for ...
Jeffree Star Cosmetics, Inc. is an American cosmetics company founded by Internet personality and musician Jeffree Star. [4] Star invested his life savings to start the company's makeup line in 2014, later detailing the bankruptcy he had been facing following his music career. It launched with three liquid lipstick colors. [4]
Blogger review on Obsessions Palette Topaz. Huda Beauty is a cosmetics line that was launched in 2013 by Huda Kattan. [1] In 2017, Huda Kattan was chosen as one of "The 25 Most Influential People on the Internet" by Time, [1] and she was listed as one of The Richest Self-Made Women and one of the Top Three Beauty Influencers by Forbes.
In 2016, Lush produced 41 million products, of which 13.3 million were bath bombs. [12] In July 2012, Lush began selling their "Emotional Brilliance" makeup collection, which includes liquid lipsticks, liquid eyeliners, cream shadows, and mascara. [39] [40] They also sell lifestyle products such as home fragrance (candles) and merchandise. [41]
ColourPop Cosmetics, also known as ColourPop, is an American cosmetics brand based in Los Angeles, California. The company was founded in 2014 by siblings Laura and John Nelson. ColourPop products are sold through their website, at Ulta Beauty, and at Target. [1] [2] They predominantly make products for the eyes, lips, and face. [3]
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