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There has been a global increase in individualism in the recent years and individualistic culture is on the rise in many countries around the world due to wealth and urbanization. [4] [5] Highly individualistic countries are often Western countries, like Australia, Canada, Germany, the Netherlands, and the United States. [6] [7]
This is explained as individualistic countries being typically focused on an individual and their desires, where power status has a less significant role, and collectivist countries focusing on the collective good. [58] Hofstede found that individualism, collectivism, and power distance are greatly correlated to a nation's wealth. [59]
Canada's first Prime Minister John A. Macdonald worked with George-Étienne Cartier and other representatives, in founding the country, in which Canada was recognized as having been created by 'two founding races' which the Royal Commission on Bilingualism and Biculturalism later defined as 'Canadians of British and French origin' apart from 'the other ethnic groups' to the explicit exclusion ...
In 1965 Hofstede founded the personnel research department of IBM Europe (which he managed until 1971). Between 1967 and 1973, he executed a large survey study regarding national values differences across the worldwide subsidiaries of this multinational corporation: he compared the answers of 117,000 IBM matched employees samples on the same attitude survey in different countries.
Individualism may lead to communicating to all people in a group in the same way, rather than offering hierarchical respect to certain members. [42] Because individualistic cultures may value cultural diversity, a more explicit way of communicating is often required to avoid misunderstanding. Language may be used to achieve goals or exchange ...
Cultures with high universalism see one reality and focus on formal rules. Business meetings are characterized by rational, professional arguments with a "get down to business" attitude. Trompenaars research found there was high universalism in countries like the United States, Canada, UK, Australia, Germany, and Sweden.
These countries are considered major European powers and they are the Western European countries individually represented as full members of the G7, the G8, the G-10 and the G20. This also has an impact on the Eurovision Song Contest , when these countries added to Spain , are turned the BIG 5.
Individualism is the moral stance, political philosophy, ideology, and social outlook that emphasizes the intrinsic worth of the individual. [1] [2] Individualists promote realizing one's goals and desires, valuing independence and self-reliance, and advocating that the interests of the individual should gain precedence over the state or a social group, while opposing external interference ...