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  2. Personal selling - Wikipedia

    en.wikipedia.org/wiki/Personal_selling

    Steve Jobs delivers one of his impressive sales presentations Prospecting–Identifying prospects or prospecting occurs when the sales person seeks to identify leads or prospects (i.e., people who are likely to be in the market for the offer). To identify prospects, sales representatives might use a variety of sources such as business ...

  3. How the Best Financial Advisors Use Prospecting - AOL

    www.aol.com/news/best-financial-advisors...

    Daniel Collison, a financial advisor coach, discussed how the best financial advisors in the industry prospect for new clients to build their businesses. Related: Top Mistake When Choosing a ...

  4. Qualified prospect - Wikipedia

    en.wikipedia.org/wiki/Qualified_prospect

    These objections are a chance to explain the value of the product or service to try to qualify the prospect and close the sale. [2] Sales prospecting is the process to reach out to a potential customer. It is the first part of a sales process. After this step, the lead qualification, follow-up and sales activity start.

  5. Social selling - Wikipedia

    en.wikipedia.org/wiki/Social_selling

    Social prospecting involves monitoring and/or searching social networks for signs of customer interest, immediate buying intent, or qualified prospect status based on industry, role, geography, etc. For example, a financial advisor may monitor social media for major life events (e.g., birth of a child, change in employment status, retirement ...

  6. Go-to-market strategy - Wikipedia

    en.wikipedia.org/wiki/Go-to-market_strategy

    7 Marketing P's. Used in targeting and defining a market in a go-to-market strategy. These are some of the common factors that are considered when performing a market segmentation in a go-to-market strategy: [13] Industry: The industry in which the customer is involved; Customer size and sales potential of the customer

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  8. Lead generation - Wikipedia

    en.wikipedia.org/wiki/Lead_generation

    In marketing, lead generation (/ ˈ l iː d /) is the process of creating consumer interest or inquiry into the products or services of a business. A lead is the contact information and, in some cases, demographic information of a customer who is interested in a specific product or service.

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