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  2. Customer data - Wikipedia

    en.wikipedia.org/wiki/Customer_data

    Customer data or consumer data refers to all personal, behavioural, and demographic data that is collected by marketing companies and departments from their customer base. [1] To some extent, data collection from customers intrudes into customer privacy , the exact limits to the type and amount of data collected need to be regulated.

  3. Customer data management - Wikipedia

    en.wikipedia.org/wiki/Customer_data_management

    CDM encompasses the collection, analysis, organizing, reporting and sharing of customer information throughout an organization. Businesses need a thorough understanding of their customers’ needs if they are to retain and increase their customer base. Efficient CDM solutions provide companies with the ability to deal instantly with customer ...

  4. Gathering of personally identifiable information - Wikipedia

    en.wikipedia.org/wiki/Gathering_of_personally...

    The company also cannot retroactively change its data collection policy without offering an opportunity for users to opt-out. The FTC imposed a $100 million penalty on LifeLock for failure to protect customer's PII data, such as social security numbers, credit card numbers, and bank account numbers, and violated the terms of a 2010 federal ...

  5. Advertising, Analytics, and Privacy. - AOL

    privacy.aol.com/legacy/advertising-and-privacy/...

    Advertising companies, including ONE by AOL may collect information about your online activities in this way in order to make predictions about what products or services may be of interest to you. Based on these predictions, we and other companies may categorize you as belonging to a "segment" of users to which advertisers may be interested in ...

  6. Full Privacy Policy - AOL Privacy

    privacy.aol.com/legacy/privacy-policy.1.html

    When you otherwise contact us or provide us information directly. Information we collect or receive when you use our services. We also collect or receive information when you use our Services. We collect some of this information using cookies, web beacons, and other technologies. Depending on how you access and use our Services, we may receive:

  7. Consumer privacy - Wikipedia

    en.wikipedia.org/wiki/Consumer_privacy

    Since most organizations have strong competitive incentives to retain exclusive access to customer data, and since customer trust is usually a high priority, most companies take some security engineering measures to protect customer privacy. There is also a concern that companies may sell consumer data if they have to declare bankruptcy ...

  8. Information privacy law - Wikipedia

    en.wikipedia.org/wiki/Information_privacy_law

    obtain consent before they collect, use, and disclose any personal information. collect personal information in a reasonable, appropriate, and lawful ways. establish personal information policies that are clear, reasonable, and ready to protect individuals' person information.

  9. Big companies are already collecting important data on ...

    www.aol.com/news/big-companies-already...

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