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The campaigns were mostly shown on television advertising, and as posters on public buildings, and generated a considerable amount of press interest. [3] It was a success, and by January 1988, convictions for driving over the limit had fallen to a new low, considerably beyond expectations.
Foundation for Advancing Alcohol Responsibility (Responsibility.org [1]), formerly known as the Century Council, is an American not-for-profit organization founded in 1991 and funded by a group of distillers that aims to fight to eliminate drunk driving and underage drinking and promotes responsible decision-making regarding alcohol use.
There have also been various campaigns to help prevent alcoholism, under-age drinking and drunk driving. These include designated drivers and proof of age cards. The industry-funded Drink Aware campaign [65] [independent source needed] for example, tells people to avoid binge drinking. The web site address is displayed as part of all of the ...
Everyone knows that it’s dangerous to drive drunk, but the public discourse around driving stoned is a bit fuzzier. As cannabis transitions to mainstream acceptance in the U.S., the spotlight ...
Drunk Driving Prevention (1983–present) This campaign is intended to reduce the number of DUI accidents and alcohol-related fatalities, this campaign with the U.S. Department of Transportation has featured the taglines: "Drinking & Driving Can Kill A Friendship", "Friends Don't Let Friends Drive Drunk" and "Buzzed Driving is Drunk Driving". [29]
Police officers in Connecticut, United States, conduct a field sobriety test on a suspected drunk driver. Drunk driving (or drink-driving in British English [1]) is the act of driving under the influence of alcohol. A small increase in the blood alcohol content increases the relative risk of a motor vehicle crash. [2]
The ad, which appeared in The Guardian and i newspapers in April and May 2022, featured an image of three cars driving close together along a country road, with the headline “That GR Feeling ...
The social norms approach, or social norms marketing, [1] is an environmental strategy gaining ground in health campaigns. [2] While conducting research in the mid-1980s, two researchers, H.W. Perkins and A.D. Berkowitz, [3] reported that students at a small U.S. college held exaggerated beliefs about the normal frequency and consumption habits of other students with regard to alcohol.