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Chelsea's kit was produced by Le Coq Sportif for the final of five seasons (starting 1981–82). The home kit was only worn this season, and re-introduced blue socks in favour of white for the first time since 1967–68. The shirt had shadow-stripes, a popular 1980s style, and the only white was around the v-neck and sleeves.
In the UEFA Cup, Chelsea took a first round exit, losing 5–4 on aggregate to Norwegian club Viking. Chelsea also managed to reach the quarter-finals of both the Football League Cup and the FA Cup, but lost 1–0 to Manchester United and 3–1 to Arsenal in a replay, respectively.
The 1978–79 season was Chelsea Football Club's sixty-fifth competitive season. Table. Pos Team. Pld W D L GF GA GD Pts Qualification or relegation 18
The 2003–04 season was Chelsea F.C.'s 12th consecutive season in the Premier League and 98th year as a club. Manager Claudio Ranieri was sacked on 31 May 2004 and was replaced by José Mourinho . In July 2003, long-time chairman Ken Bates sold the club to Russian billionaire Roman Abramovich .
The kit was the final one in which Chelsea wore a red garment, the colour having been a popular away kit throughout the 1970s and 1980s. [12] Chelsea wore a third kit of all-yellow with a blue collar and pattern on the front, [13] also worn by Everton. [14] The kit was from an Umbro range called Porto. [15]
Chelsea has been described as a global brand; a 2012 report by Brand Finance ranked Chelsea fifth among football brands and valued the club's brand value at US$398 million – an increase of 27% from the previous year, valuing it at US$10 million more than the sixth best brand, London rivals Arsenal – and gave the brand a strength rating of ...
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