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On 24 May 2017, DRB-HICOM as the owner of Proton has reached an agreement with Geely for the Chinese carmaker to acquire a 49.9% equity stake in Proton. [4] The acquisition and partnership was urgently needed, since at the time DRB-HICOM cites several problems which were Proton's lack of technological competitiveness, which it claimed could hamper its ability to develop quality products.
Marketed as a B-segment SUV, the vehicle was revealed on 15 September 2020 and was launched on 27 October 2020. The model is the second SUV from the brand after the X70. The vehicle is a rebadged Geely Binyue with several changes, including the right-hand drive conversion and several mechanical adjustments. [3] [4]
KUALA LUMPUR, Malaysia (AP) — Malaysian national car maker Proton launched its first SUV on Wednesday in a fresh effort to transform its stale brand and turn around its fortunes, more than a ...
The vehicle will also be sold under the Proton brand in Malaysia as the Proton e.Mas 7, and will be distributed by the Proton New Energy Technology (Pro-Net) subsidiary. [4] The Geely Galaxy E5 was developed to compete with the BYD Yuan Plus / Atto 3, by closely approximating its specifications while offering a larger footprint to attract ...
Proton S70 (SS11) 2023–present 4-doors Geely BMA: C 2,650 mm 1.5 L JLH-3G15T PFI I3 7-speed DCT. Malaysia Proton Persona (BH6S) 2016–present 4-doors Proton BH: B 2,555 mm: 1.6L S4PH VVT CVT Malaysia Proton Saga (BT3S) 2016–present 4-doors Proton BT: A 2,465 mm: 1.3L S4PE VVT 4AT
On 24 May 2017, Proton Holdings parent company DRB-HICOM announced plans to sell a 49.9% stake in Proton to Zhejiang Geely Automobile Holdings. Alongside the sale of stake, it was announced that Proton's first SUV would be based on the Geely Boyue. [21] [22] The Proton X70 launched in Malaysia in December 2018.
In Malaysia, the Binyue is sold as the Proton X50. [11] It was revealed in 15 September 2020, [ 12 ] and launched in 27 October 2020. [ 13 ] It is locally assembled at Proton's facility in Tanjung Malim as their second SUV model and the second Geely-based model after the X70 .
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