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  2. PageRank - Wikipedia

    en.wikipedia.org/wiki/PageRank

    PageRank is a way of measuring the importance of website pages. According to Google: PageRank works by counting the number and quality of links to a page to determine a rough estimate of how important the website is. The underlying assumption is that more important websites are likely to receive more links from other websites. [1]

  3. Google matrix - Wikipedia

    en.wikipedia.org/wiki/Google_matrix

    Fig.1. Google matrix of Wikipedia articles network, written in the bases of PageRank index; fragment of top 200 X 200 matrix elements is shown, total size N=3282257 (from [1]) A Google matrix is a particular stochastic matrix that is used by Google's PageRank algorithm. The matrix represents a graph with edges representing links between pages.

  4. Search engine optimization metrics - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization...

    Google PageRank (Google PR) is one of the methods Google uses to determine a page's relevance or importance. Important pages receive a higher PageRank and are more likely to appear at the top of the search results. Google PageRank (PR) is a measure from 0 - 10. Google PageRank is based on backlinks.

  5. Ranking (information retrieval) - Wikipedia

    en.wikipedia.org/wiki/Ranking_(information...

    Ranking of query is one of the fundamental problems in information retrieval (IR), [1] the scientific/engineering discipline behind search engines. [2] Given a query q and a collection D of documents that match the query, the problem is to rank, that is, sort, the documents in D according to some criterion so that the "best" results appear early in the result list displayed to the user.

  6. Wikipedia:Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Search_engine...

    As a result, Wikipedia pages tend to rank well in organic search, and to acquire high PageRank on Google, the most popular search engine as of 2018. These factors create a strong temptation for editors to add linkspam to promote their own sites, whitewash negative articles about themselves or their organizations, or astroturf articles to create ...

  7. Discounted cumulative gain - Wikipedia

    en.wikipedia.org/wiki/Discounted_cumulative_gain

    For example, if a query returns two results with scores 1,1,1 and 1,1,1,1,1 respectively, both would be considered equally good, assuming ideal DCG is computed to rank 3 for the former and rank 5 for the latter. One way to take into account this limitation is to enforce a fixed set size for the result set and use minimum scores for the missing ...

  8. Learning to rank - Wikipedia

    en.wikipedia.org/wiki/Learning_to_rank

    For example, the number of words in a query. Some examples of features, which were used in the well-known LETOR dataset: TF, TF-IDF, BM25, and language modeling scores of document's zones (title, body, anchors text, URL) for a given query; Lengths and IDF sums of document's zones; Document's PageRank, HITS ranks and their variants.

  9. Backlink - Wikipedia

    en.wikipedia.org/wiki/Backlink

    A web resource may be (for example) a website, web page, or web directory. [1] A backlink is a reference comparable to a citation. [2] The quantity, quality, and relevance of backlinks for a web page are among the factors that search engines like Google evaluate in order to estimate how important the page is.