Search results
Results from the WOW.Com Content Network
Emerging as a response to fluctuations in student markets and increasing pressure on recruitment strategies in higher education, SEM focuses on achieving student success throughout their entire life cycle with an institution while increasing enrollment numbers and stabilizing institutional revenues. [2] SEM strategies accomplish the fulfillment ...
Although American democracy promotion efforts in the MENA region take a more balanced top-down/bottom-up strategy than those of the European Union and engage in more politically sensitive areas such as state institution building, [77] some question the assumption that pushing for liberalizing reforms is a worthwhile endeavor given that regimes ...
Thus, some elements of the public sector are very close to the private sector, with the application of marketing tools posing no real problem (for example, postal services). In some cases, the same public body may offer both freely available fixed price services, and at the same time oblige citizens to respect norms or stipulations .
Created by Thomas Lawrence and Roy Suddaby (2006, pp. 217), the concept of institutional work refers to “the broad category of purposive action aimed at creating, maintaining, and disrupting institutions and businesses .” [1] The focus of institutional work shifts away from more traditional institutional scholarship that offers strong accounts of the processes through which institutions ...
Critical junctures – which can be small events and accidents – may lead to institutional change or set institutions on paths from which it is hard to turn back from. This is in contrast to Rational Choice Institutionalism where the creation of institutions, as well as institutional change, reflects optimal and efficient outcomes for actors.
They defined strategic plans as the "key material manifestation" of organizations' strategies and argued that, even though strategic plans are specific to an organization, there is a generic quality that draws on shared institutional understanding on the substance, form and communicative purposes of the strategic plan.
Institutional analysis is the part of the social sciences that studies how institutions—i.e., structures and mechanisms of social order and cooperation governing the behavior of two or more individuals—behave and function according to both empirical rules (informal rules-in-use and norms) and also theoretical rules (formal rules and law).
It also targets new customers in new segments. A market development strategy entails expanding the potential market through new users or new uses. New users can be defined as new geographic segments, new demographic segments, new institutional segments or new psychographic segments. Another way is to expand sales through new uses for the product.