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Complete window sticker for the 2012 Chevrolet Volt plug-in hybrid 2008 fuel economy sticker. The Monroney sticker is required to be affixed to the side window or windshield by the manufacturers before shipment of new vehicles to the dealer for sale in the United States and it can only be removed by the consumer (Chapter 28, Sections 1231–1233, Title 15 of the United States Code).
Sales floor of a Maxwell & Briscoe dealership (1911) A Monroney sticker on window. Most car dealerships display their inventory in a showroom and on a car lot. Under U.S. federal law, all new cars must carry a sticker showing the offering price and summarizing the vehicle's features. [4]
It was sponsored by Oklahoma Senator Mike Monroney, after whom the resulting "Monroney sticker" was named. The law has been amended and now requires that all new automobiles carry a sticker on a window containing important information about the vehicle, including: The manufacturer's suggested retail price (MSRP) Engine and transmission ...
New cars will often have a factory window sticker (Monroney sticker in the US) listing equipment and options, and the suggested retail price or MSRP. The salesman is traditionally paid a commission rather than a fixed salary, usually based on a combination of profit margin and unit volume.
Consumers who want to have the VIN etched on their vehicle windows but are unable to find a free etching service in their area can often save hundreds of dollars over the dealership fee by using a do-it-yourself VIN etching kit purchased from an Internet retailer or a local auto parts dealer, for as little as $20–25. [16] [18]
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