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The cross-section is non-round, increasing surface area by an estimated 20% (over round fibers) in order to produce a wicking effect via capillary action. [ 1 ] [ 2 ] The Lycra Company makes extensive use of co-branding in their marketing of Coolmax and other clothing materials, partnering with their customers to increase awareness of their ...
The plastic layer itself is typically a blend of PVC and polyurethane (PU), with 100% PVC producing a stiff fabric with a glossy shine and 100% PU producing a stretchy fabric with a silky shine (see PU laminate). A manufacturer's label may say, for example, 67% polyester, 33% polyurethane for a fabric that contains no PVC; or 80% polyvinyl ...
Coupons can be used to research the price sensitivity of different groups of buyers (by sending out coupons with different dollar values to different groups). Time, location and sizes (e.g. five pound vs. 20 pound bag) [12] affect prices; coupons are part of the marketing mix. [13] So is knowing about the customer. [14] [12]
From January 2008 to December 2012, if you bought shares in companies when William B. Harrison, Jr. joined the board, and sold them when he left, you would have a -29.6 percent return on your investment, compared to a -2.8 percent return from the S&P 500.
One of the most revolutionary products to come out on the market was the company's disposable Pampers diaper, first test-marketed in 1961, the same year Procter & Gamble came out with Head & Shoulders. [20] Prior to this point, disposable diapers were not popular, although Johnson & Johnson had developed a product called Chux. Babies always ...
Textile fibers, threads, yarns and fabrics are measured in a multiplicity of units.. A fiber, a single filament of natural material, such as cotton, linen or wool, or artificial material such as nylon, polyester, metal or mineral fiber, or human-made cellulosic fibre like viscose, Modal, Lyocell or other rayon fiber is measured in terms of linear mass density, the weight of a given length of ...
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