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2. Pay-per-click - Wikipedia

   en.wikipedia.org/wiki/Pay-per-click

   In contrast, content sites commonly charge a fixed price per click rather than use a bidding system. PPC display advertisements, also known as banner ads, are shown on websites with related content that have agreed to show ads and are typically not pay-per-click advertising, but instead, usually charge on a cost per thousand impressions .

3. Search engine optimization - Wikipedia

   en.wikipedia.org/wiki/Search_engine_optimization

   Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ] [ 2 ] SEO targets unpaid search traffic (usually referred to as " organic " results) rather than direct traffic, referral traffic, social media traffic, or paid traffic .

4. Local search engine optimisation - Wikipedia

   en.wikipedia.org/wiki/Local_search_engine...

   For example, local SEO is all about 'optimizing' your online presence to attract more business from relevant local searches. The majority of these searches take place on Google , Yahoo , Bing , Yandex , Baidu and other search engines but for better optimization in your local area you should also use sites like Yelp , Angie's List , LinkedIn ...

5. 6 steps to starting a consulting business in retirement - AOL

   www.aol.com/finance/how-to-start-consulting...

   5. Establish an online presence. Printing up business cards is no longer enough to get your name out there as a consultant. The type of web presence you need can vary by industry and the strength ...

6. Digital marketing - Wikipedia

   en.wikipedia.org/wiki/Digital_marketing

   Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

7. Content writing services - Wikipedia

   en.wikipedia.org/wiki/Content_writing_services

   Content Writing Services for Small Businesses — Small businesses need content for their website landing page, web pages, blog page, and other web properties. Apart from these, small businesses need case studies, research articles, press release for marketing, SEO optimized content, social media post content with captions, copywriting material ...