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Schwinn did allow some dealers to sell imported road racing bikes, and by 1973 was using the Schwinn name on the Le Tour, a Japanese-made low-cost sport/touring 10-speed bicycle. Schwinn developed strong trading relationships with two Japanese bicycle manufacturers in particular, Bridgestone and (via its bicycling arm ) Panasonic .
This page lists notable bicycle brands and manufacturing companies past and present. For bicycle parts, see List of bicycle part manufacturing companies.. Many bicycle brands do not manufacture their own product, but rather import and re-brand bikes manufactured by others (e.g., Nishiki), sometimes designing the bike, specifying the equipment, and providing quality control.
Whizzer bicycle engines are a line of bicycle engines that were produced in the United States from 1939 to 1965. They were commonly sold as kits to be assembled and attached to a consumer's bicycle thus creating a motorized bicycle. Whizzer U.S.A. re-appeared in 1997 to sell an improved version, pre-assembled on an old Schwinn-style bicycle frame.
] A major breakthrough came in 1977 when Giant's chief executive, Tony Lo, negotiated a deal with Schwinn to begin manufacturing bikes as an OEM, manufacturing bicycles to be sold exclusively under other brand names as a private label. As bike sales increased in the U.S., and after workers at the Schwinn plant in Chicago went on strike in 1980 ...
While the practice enabled the company to increase sales of overall units, profits failed to meet expectations as a result of reduced margins imposed by mass retailers. Additionally, many independent bicycle dealers (IBDs) resented the new competition, and in retaliation some dealers refused to stock or promote Murray bicycles. Murray 3-speed ...
In 2002, Schwinn was introduced to the mass-merchant channel at Walmart, Target, and Toys "R" Us. [1] On March 17, 2003, Pacific Cycle acquired InStep L.L.C. for an undisclosed price. InStep is a marketer and distributor of jogging strollers and bicycle trailers. Pacific financed the purchase through company earnings and the price was not ...
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