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Intent to show confusion is also relevant; hence, as a general rule the trademark should be used no more than necessary for the legitimate purpose. [5] By the same token, use of a word mark is preferred to a logo, and a word mark in the same style of type as surrounding text is preferred to a word mark in its trademarked distinctive type.
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A word, phrase, or logo can act as a trademark. But so can a slogan, a name, a scent, the shape of a product's container, and a series of musical notes. [7] The language of the Lanham Act describes that universe [of things that can qualify as a trademark] in the broadest of terms. It says that trademarks "includ[e] any word, name, symbol, or ...
Additionally, services such as Gmail require that a VMC be acquired and presented with the TXT record in order for the brand logo to be displayed in the inbox. [4] These factors alone will not guarantee a BIMI logo will be displayed as heuristics (like spam and spoofing) and reputation will be a key part in BIMI validity.
A copyrighted image should have a tag attached to it: {{Non-free logo}} An example of such an image page would be the Apple Computer logo. Image pages with the {{Non-free logo}} tag should also contain some additional (often lengthy) explanations known as a "non-free media use rationale" that justify their use on Wikipedia – this information ...
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