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Oxydol sold to Redox Brands in 2000; Oxydol was P&G's first popular laundry soap, then later became a laundry detergent after Tide was introduced in 1946. Perla laundry bar soap (Philippines), sold to SCPG Asia-Pacific Inc. in 2016; Pert Plus was sold to Innovative Brands, LLC in July 2006. Prell shampoo sold to Prestige Brands International in ...
Camay is a British brand of bar soap owned by Unilever. It was introduced in 1926 by Procter & Gamble and was marketed as a "white, pure soap for women," as many soaps of the time were colored to mask impurities. For many years, Camay's slogan has been "Camay: the soap for beautiful women."
Ivory (French: Savon d'Ivoire) is an American flagship personal care brand created by the Procter & Gamble Company (P&G), including varieties of white and mildly scented bar soap that became famous for its claim of purity and for floating on water. Over the years, the brand has been extended to other varieties and products.
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It was P&G's first laundry soap. In the 1930s, Oxydol was the sponsor of the Ma Perkins radio show, considered the first soap opera; as such, Oxydol sponsorship put the "soap" in "soap opera". [citation needed] In the mid-1950s, the soap was suffering declining sales, due in large part to P&G's introduction of its popular detergent, Tide. As a ...
Tax money paid by P&G and other leading local industries benefits the entire community. It helps provide better schools and parks, greater fire and police protection. By 1990, the Procter & Gamble Baltimore Plant was producing only soaps like Ivory and Camay, and synthetic liquid detergents like Joy, Dawn, and liquid Cascade. In 1993, Procter ...
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