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It is mostly used in longer speeches and can be used, as by Cicero, to influence an audience around a particular belief or ideology. The style is highly ornamented with stylistic devices such as metaphors and similes, as well as the use of personification. In poetry, it adopts strict adherence to metre. [2]
Elocutio (lexis or phrasis in Greek) [1] [2] is a Latin term for the mastery of rhetorical devices and figures of speech in Western classical rhetoric. [2] Elocutio or style is the third of the five canons of classical rhetoric (the others being inventio, dispositio, memoria, and pronuntiatio) that concern the craft and delivery of speeches and writing.
Furthermore, amplification refers to a rhetorical device used to add features to a statement. [16] In rhetoric, amplification refers to the act and means of extending thoughts or statements: to increase rhetorical effect, to add importance, to make the most of a thought or circumstance, to add an exaggeration,
In rhetoric, a rhetorical device, persuasive device, or stylistic device is a technique that an author or speaker uses to convey to the listener or reader a meaning with the goal of persuading them towards considering a topic from a perspective, using language designed to encourage or provoke an emotional display of a given perspective or action.
The work focuses on the practical applications and examples of rhetoric. It is also the first book to teach rhetoric in a highly structured and disciplined form. Its discussion of elocutio (style) is the oldest surviving systematic treatment of Latin style, and many of the examples are of contemporary Roman events.
Rhetorical situation – a term made popular by Lloyd Bitzer; it describes the scenario that contains a speech act, including the considerations (purpose, audience, author/speaker, constraints to name a few) that play a role in how the act is produced and perceived by its audience; the counterargument regarding Bitzer's situation-rhetoric ...
Comparative rhetoric is a practice and methodology that developed in the late twentieth century to broaden the study of rhetoric beyond the dominant rhetorical tradition that has been constructed and shaped in western Europe and the U.S. [130] [131] As a research practice, comparative rhetoric studies past and present cultures across the globe ...
A figure of speech or rhetorical figure is a word or phrase that intentionally deviates from straightforward language use or literal meaning to produce a rhetorical or intensified effect (emotionally, aesthetically, intellectually, etc.). [1] [2] In the distinction between literal and figurative language, figures of