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  2. True Colors (personality) - Wikipedia

    en.wikipedia.org/wiki/True_Colors_(personality)

    True Colors is a personality profiling system created by Don Lowry in 1978. [1] It was originally created to categorize at risk youth [2] into four basic learning styles using the colors blue, orange, gold and green to identify the strengths and challenges of these core personality types.

  3. Hartman Personality Profile - Wikipedia

    en.wikipedia.org/wiki/Hartman_Personality_Profile

    The Hartman Personality Profile is based on the notion that all people possess one of four driving "core motives". [3] The Color Code is based on four types of personality, identified by color: Red, (motivated by power); Blue, (motivated by intimacy); White, (motivated by peace); and Yellow, (motivated by fun). [4]

  4. Lüscher color test - Wikipedia

    en.wikipedia.org/wiki/Lüscher_color_test

    The Lüscher color test is a psychological test invented by Max Lüscher in Basel, Switzerland, first published in 1947 in German and first translated to English in 1969. The simplest form of the test instructs a subject to order a series of 8 colors in order of preference. This test claims that the order of preference can reveal ...

  5. What Does Your Favorite Color Say About Your Personality?

    www.aol.com/does-favorite-color-personality...

    Red. Red is a bold, vibrant color that makes a real statement. As Kim points out, red can be found in ripe fruits and blossomed flowers, "signaling fertility or life."

  6. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    The Color Wheel. Color is a very influential source of information when people are making a purchasing decision. [29] Customers generally make an initial judgment on a product within 90 seconds of interaction with that product and about 62–90% of that judgment is based on color. [29]

  7. How to Use a Color Wheel to Get Perfect Color Pairings Every Time

    www.aol.com/lifestyle/color-wheel-perfect-color...

    Color Wheel Terminology. Neutral: black, white, brown, and gray Complementary: opposites on the color wheel, which appear brighter when they are used together (examples: yellow and purple, red and ...

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