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Hardy and Ku USA formed Hardy Life, now Hardy Way LLC, [2] which owns the Ed Hardy brand and trademarks. [ 3 ] [ 4 ] The brand has subsequently been extensively licensed, at one point having 70 sublicensees, [ 5 ] selling clothing, accessories, lighters, perfume, hair styling tools, [ 6 ] [ 7 ] [ 8 ] and condoms.
Mossimo was founded in 1986 by Mossimo Giannulli on Balboa Island in Newport Beach, California.Giannulli dropped out of the University of Southern California in 1987, to create his Mossimo streetwear line, with a $100,000 loan from his father. [1]
The company began as Candie's, Inc., whose brand it purchased in 1993.The Bongo brand was bought in 1998, then the Badgley Mischka brand was purchased in 2004. The Joe Boxer and Rampage brands were acquired on July 22, 2005, and September 15, 2005, respectively.
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Christian Audigier (French:; 21 May 1958 – 9 July 2015) was a French fashion designer known for the Ed Hardy and Von Dutch clothing lines. Early life [ edit ]
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