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Eau de Parfum (EDP) is the strongest type of perfume we sell. Eau de Parfum contains between 10-20% of perfume oil, and is a popular choice with both perfume brands and customers. Eau de Parfum will generally last around 8 hours. Eau de Toilette (EDT) is next, containing around 5-15% of perfume oil.
Parfum – The Strongest Concentration. Parfum (perfume) is the strongest concentration you’ll find. Technically, concentrations can range from around 20-50%, though you will usually find fragrances at the lower end of that range. Why?
There are generally five different strengths of perfume: Eau Fraiche, Eau de Cologne, Eau de Toilette, Eau de Parfum, and Perfume. Here is a breakdown of each one, starting with the strongest perfume type: 1. Pure Perfume. Pure perfume has the highest concentration of fragrance oils, typically around 20-30%.
If these categories are all sounding French to you with little to explain what perfume strengths they are, then our guide gets you sorted. First though, why does it matter? The level of perfume strength affects a number of important factors.
Extrait fragrances feature the strongest concentration of perfume, followed by eau de parfum, eau de toilette, and cologne. “The higher the concentration, the longer the fragrance...
A fragrance concentration refers to the strength that a fragrance has. Perfumes with a higher fragrance concentration contain more perfume oils and less alcohol. Fragrance concentrations are broken into categories including parfum, eau de parum, eau de toilette, eau de cologne, and eau fraiche.
EDP is the strongest perfume concentration with 15-20% of perfume oil essence which you’ll find in general perfume shops. Usually, this fragrance type lasts much longer but projects less, and in most cases, doesn’t need reapplying throughout the day.
From Colognes to extraits, splashes to after shaves – there are so many differing types of fragrance categories now that it can be hard to tell one from another and where to begin. Read our handy guide, below, and get your nose in the know!
Understand the differences between Cologne, EDT, EDP, and Parfum fragrances. Learn how they differ in terms of concentration and longevity.
Most people know the staples of the perfume world: Eau de Parfum and Eau de Toilette. But what about Eau Fraiche? And is cologne Eau de Toilette, or something else entirely? We breakdown all the various types perfume in this guide, so you can improve your knowledge of the fragrance world.