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  2. Social norm - Wikipedia

    en.wikipedia.org/wiki/Social_norm

    From Wikipedia, the free encyclopedia. Informal understanding of acceptable conduct. A social normis a shared standard of acceptablebehavior by a group.[1] Social norms can both be informal understandings that govern the behavior of members of a society, as well as be codified into rulesand laws.[2]

  3. Heteronormativity - Wikipedia

    en.wikipedia.org/wiki/Heteronormativity

    Heteronormativity creates and upholds a social hierarchy based on sexual orientation with the practice and belief that heterosexuality is deemed as the societal norm. [2] A heteronormative view, therefore, involves alignment of biological sex, sexuality, gender identity and gender roles. Heteronormativity has been linked to heterosexism and ...

  4. Normalization (sociology) - Wikipedia

    en.wikipedia.org/wiki/Normalization_(sociology)

    Normalization process theory [5] is a middle-range theory used mainly in medical sociology and science and technology studies to provide a framework for understanding the social processes by which new ways of thinking, working and organizing become routinely incorporated in everyday work. Normalization process theory has its roots in empirical ...

  5. Social comparison theory - Wikipedia

    en.wikipedia.org/wiki/Social_comparison_theory

    t. e. Social comparison theory, initially proposed by social psychologist Leon Festinger in 1954, [ 1 ] centers on the belief that individuals drive to gain accurate self-evaluations. The theory explains how individuals evaluate their opinions and abilities by comparing themselves to others to reduce uncertainty in these domains and learn how ...

  6. Normality (behavior) - Wikipedia

    en.wikipedia.org/wiki/Normality_(behavior)

    Normality is a behavior that can be normal for an individual (intrapersonal normality) when it is consistent with the most common behavior for that person. Normal is also used to describe individual behavior that conforms to the most common behavior in society (known as conformity). However, normal behavior is often only recognized in contrast ...

  7. Societal transformation - Wikipedia

    en.wikipedia.org/wiki/Societal_transformation

    Sociology. In sociology, societal transformation refers to “a deep and sustained, nonlinear systemic change” [1] in a society. Transformational changes can occur within a particular system, such as a city, a transport or energy system. Societal transformations can also refer to changes of an entire culture or civilization.

  8. Social change - Wikipedia

    en.wikipedia.org/wiki/Social_change

    Society portal. v. t. e. A set of social changes proposed for climate change mitigation. Social change is the alteration of the social order of a society which may include changes in social institutions, social behaviours or social relations. Sustained at a larger scale, it may lead to social transformation or societal transformation. [ 1 ]

  9. Social influence - Wikipedia

    en.wikipedia.org/wiki/Social_influence

    Social influence comprises the ways in which individuals adjust their behavior to meet the demands of a social environment. It takes many forms and can be seen in conformity, socialization, peer pressure, obedience, leadership, persuasion, sales, and marketing. Typically social influence results from a specific action, command, or request, but ...