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  2. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    The role of analytical CRM systems is to analyze customer data collected through multiple sources and present it so that business managers can make more informed decisions. [24] Analytical CRM systems use techniques such as data mining, correlation, and pattern recognition to analyze customer data.

  3. eCRM - Wikipedia

    en.wikipedia.org/wiki/ECRM

    The eCRM or electronic customer relationship management encompasses all standard CRM functions with the use of the net environment i.e., intranet, extranet and internet. Electronic CRM concerns all forms of managing relationships with customers through the use of information technology ( IT ).

  4. Chief customer officer - Wikipedia

    en.wikipedia.org/wiki/Chief_customer_officer

    In 2011, the Customer Experience Professionals Association was created to support and encourage the growth of the customer experience profession and the role of the Chief Customer Officer. CXPA is a by-members, for-members professional association composed of several thousand customer experience professionals worldwide.

  5. Customer success - Wikipedia

    en.wikipedia.org/wiki/Customer_success

    Customer success, also known as customer success management or client advocacy, is a business strategy focused on helping customers achieve their goals when using a product or service. It involves providing support and guidance to ensure customers get value from their investments.

  6. Category:Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Category:Customer...

    Customer relationship management software (6 C, 59 P) Customer service (2 C, 37 P) Q. Queue management (2 C, 16 P) Pages in category "Customer relationship management"

  7. Social CRM - Wikipedia

    en.wikipedia.org/wiki/Social_CRM

    Traditional customer relationship management focuses on collecting and managing static customer data, such as past purchase information, contact history and customer demographics. [3] This information is often sourced from email and phone interactions, commonly limited to direct interactions between the company and the customer.

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