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Airtel launched its Xstream Fiber service in October 2016. Airtel Xstream Fiber is available in 1,140 cities in India with speeds up to 1 Gbit/s. [ 50 ] It offers other services like VoIP, OTT apps and TV channels.
Chaupal has been added exclusively to Amazon Prime Video Channels in India and is available as an add-on with Zee5 Global for the USA audience. It has also formed partnerships with various platforms, including Airtel Xstream Play, Tata Binge Play, Watcho, Jio TV, OnePlus TV, and others.
Airtel Digital TV's standard-definition broadcasts are in MPEG-4 with Interactive Service and 7-day Electronic Programmed Guide. [17] A universal remote is included in the package that can, over IR frequencies, control both the TV and the DTH box. [18] [19] Airtel Digital TV HD provides channels of resolution 1080p pixel with a 16:9 aspect ratio.
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OTT content is delivered via the public Internet instead of a closed, private network system that uses exclusive equipment like set-top boxes, [13] or through IPTV services (such as U-verse TV). [citation needed] OTT services are typically accessed via television sets with integrated Smart TV platforms, [14] streaming devices such as Amazon ...
This shift underscores a transformative phase for the industry, where digital distribution is increasingly becoming a vital revenue source for filmmakers and studios. Currently, the OTT audience in India stands at 547 million users, reflecting a 14% increase from 2023’s 481 million, representing a 38% market penetration. [5]
Airtel had also rolled out its Voice over LTE (VoLTE) technology across all Indian telecom circles. [6] It is the second largest mobile network operator in India and the second largest mobile network operator in the world. [4] Airtel was named India's 2nd most valuable brand in the first ever Brandz ranking by Millward Brown and WPP plc. [7]