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The Greeting Card Association is a U.S. trade organization representing the interests of greeting card and stationery manufacturers. [20] John Beeder, former president of the Greeting Card Association, says greeting cards are effective tools to communicate important feelings to people you care about: "Anyone feels great when they receive an ...
American Greetings Corporation is a privately held American company and is the world's second largest greeting card producer behind Hallmark Cards. [2] [3] Based in Westlake, Ohio, a suburb of Cleveland, the company sells paper greeting cards, electronic greeting cards, gift packaging, stickers and party products.
It was originally known as Schurman Fine Papers and operated as a wholesaler, importing fine art-inspired greeting cards, stationery, and other paper products from Europe. [8] [5] The Schurmans would sell the imported paper products to local gift and book shops. In its first year of operation, the company earned $20,000.
As of 2017, more than 160 million Maxine greeting cards have been sold. [30] The comic strip-style character, portrayed as an irascible older woman, was created by Hallmark in-house artist John Wagner, and in addition to greeting cards has been featured on t-shirts, coffee mugs, holiday ornaments, and other items.
PrintMaster 2.0 is the first consumer desktop publishing solution at retail to offer Macintosh and Windows compatibility and integrated professional printing. In September 2010, PrintMaster 2011 was released.
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