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DieHard is an American brand of automotive battery and parts owned by Advance Auto Parts and sold exclusively at Advance, Carquest and Sears stores. Advance bought the DieHard brand from Sears in December 2019. [1] The brand dates to 1967, having been developed by Globe-Union Battery for Sears.
National Tire and Battery (NTB) is an American brand of auto service centers.It was formerly owned by Sears until it was spun-off in 2003. In 2020, Mavis Tire Supply Co. bought 112 NTB Tire & Service Centers, leaving the parent TBC Corporation with 615 locations under the Tire Kingdom and NTB brands.
In March 2001, Exide pleaded guilty to fraud conspiracy charges and agreed to pay a fine of $27.5 million to end a federal criminal investigation into auto battery sales to customers of Sears. The case arose from investigations and accusations that Exide conspired with Sears to sell used batteries as new to Sears customers and that Exide ...
On December 23, 2019, Advance Auto Parts announced its purchase of the DieHard battery brand from Sears in a $200 million, all-cash deal. [24] To promote the acquisition and availability of the brand at Advance and Carquest, the company hired Die Hard actor Bruce Willis to be part of a promotional film that was released during the 2020 holiday ...
Sears XDH-1 is an experimental electric car built for Sears, Roebuck and Company by their DieHard battery supplier Johnson Controls (Globe Union) in 1977 to celebrate the 10th anniversary of its DieHard brand of car batteries. The car was a Fiat 128 Coupé equipped with 20 DieHard (12-inch deep cycle marine) batteries, and an electric motor.
The Sears retail chain had previously marketed vehicles made by the Lincoln Motor Car Works under the name "Sears Motor Buggy" between 1908 and 1912. [1] These horseless carriages were of the "high-wheeler" variety with large wagon-type wheels. Their high ground clearance was well-suited to muddy, wagon-rutted country roads.
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