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The company was created during Governor Luis A. Ferré's administration (1969-1973) to coordinate the marketing and growth of Puerto Rico's tourism sector. It is governed by a board of directors and an executive director appointed by the Governor of Puerto Rico with the advice and consent of the Senate of Puerto Rico. [1] [2]
The Puerto Rico Tourism Company spent $1 million in 2002, featuring celebrities, to advertise the tourism to Puerto Rico. [40] In 2017, Despacito , a wildly popular song by famous Puerto Rican artists Luis Fonsi and Daddy Yankee caused a spike in tourism to Puerto Rico, especially to an area of San Juan called La Perla , which featured in the ...
Porta Caribe is a tourism region in southern Puerto Rico.It was established in 2003 by the Puerto Rico Tourism Company, an agency of the Government of Puerto Rico.When created in 2003 it consisted of 14 municipalities in the south central zone (Adjuntas, Arroyo, Coamo, Guayama, Guayanilla, Jayuya, Juana Diaz, Patillas, Peñuelas, Ponce, Salinas, Santa Isabel, Villaba, Yauco).
The official name of the entity in Spanish is Estado Libre Asociado de Puerto Rico ("Free Associated State of Puerto Rico"), while its official English name is Commonwealth of Puerto Rico. [21] The Spanish official name was suggested by its architect Luis Muñoz Marín and adopted by a constitutional assembly on July 25, 1952.
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Porta Cordillera (Spanish for "dorway to the mountain range"), or simply Central Region (Región Central), [1] is a land-locked tourism region located in the central mountainous area of Puerto Rico. Porta Cordillera was officially launched in July 2012 by the Puerto Rico Tourism Company.
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