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  2. Multi-factor authentication - Wikipedia

    en.wikipedia.org/wiki/Multi-factor_authentication

    Multi-factor authentication (MFA; two-factor authentication, or 2FA, along with similar terms) is an electronic authentication method in which a user is granted access to a website or application only after successfully presenting two or more pieces of evidence (or factors) to an authentication mechanism.

  3. Passwordless authentication - Wikipedia

    en.wikipedia.org/wiki/Passwordless_authentication

    Passwordless authentication is sometimes confused with multi-factor authentication (MFA), since both use a wide variety of authentication factors, but while MFA is often used as an added layer of security on top of password-based authentication, passwordless authentication does not require a memorized secret and usually uses just one highly ...

  4. Multi-factor authentication fatigue attack - Wikipedia

    en.wikipedia.org/wiki/Multi-factor...

    A multi-factor authentication fatigue attack (also MFA fatigue attack or MFA bombing) is a computer security attack against multi-factor authentication that makes use of social engineering. [ 1 ] [ 2 ] [ 3 ] When MFA applications are configured to send push notifications to end users, an attacker can send a flood of login attempts in the hope ...

  5. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategies concern the link between the organization and its customers, and how best to leverage resources within an organization to achieve a competitive advantage. [2] In recent years, the advent of digital marketing has revolutionized strategic marketing practices, introducing new avenues for customer engagement and data-driven ...

  6. How to Block Annoying Emails for Good - AOL

    www.aol.com/block-annoying-emails-good-190739065...

    Ready to finally stop getting those pesky spam emails? Here's how to block them—and clean up your inbox for good. The post How to Block Annoying Emails for Good appeared first on Reader's Digest.

  7. Best practice - Wikipedia

    en.wikipedia.org/wiki/Best_practice

    Best practice is a feature of accredited management standards such as ISO 9000 and ISO 14001. [2] Some consulting firms specialize in the area of best practice and offer ready-made templates to standardize business process documentation. Sometimes a best practice is not applicable or is inappropriate for a particular organization's needs.

  8. Marketing effectiveness - Wikipedia

    en.wikipedia.org/wiki/Marketing_effectiveness

    The match-up between the product, the consumer lifestyle, and the endorser is important for effectiveness of brand communication. Even with the best strategy, marketers must execute their programs properly to achieve extraordinary results. Marketing Creative: Even without a change

  9. Return on marketing investment - Wikipedia

    en.wikipedia.org/wiki/Return_on_marketing_investment

    Short-term ROMI is best employed as a tool to determine marketing effectiveness to help steer investments from less productive activities to those that are more productive. It is a simple tool to gauge the success of measurable marketing activities against various marketing objectives (e.g., incremental revenue, brand awareness or brand equity ...

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