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  2. Google Ads - Wikipedia

    en.wikipedia.org/wiki/Google_Ads

    As of December 2010, Google AdWords decreased restrictions on sales of hard alcohol. [24] It now allows ads that promote the sale of hard alcohol and liquor. This is an extension of a policy change that was made in December 2008, which permitted ads that promote the branding of hard alcohol and liquor.

  3. UTM parameters - Wikipedia

    en.wikipedia.org/wiki/UTM_parameters

    UTM parameters that are passed to URLs can be parsed by analytics tools such as Google Analytics and Adobe Analytics, with the data used to populate standard and custom analytics reports. [2] Web analytics software may attribute parameters to the browser's current and subsequent sessions until the campaign window has expired.

  4. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    Search Marketing. Google also began to offer advertisements on search results pages in 2000 through the Google AdWords program. By 2007, pay-per-click programs proved to be primary moneymakers [13] for search engines. In a market dominated by Google, in 2009 Yahoo! and Microsoft announced the intention to forge an alliance. The Yahoo!

  5. List of URI schemes - Wikipedia

    en.wikipedia.org/wiki/List_of_URI_schemes

    URL scheme in the GNOME desktop environment to access file(s) with administrative permissions with GUI applications in a safer way, instead of sudo, gksu & gksudo, which may be considered insecure GNOME Virtual file system: admin:/ path / to / file example: gedit admin:/etc/default/grub. See more information on: app

  6. List of Google products - Wikipedia

    en.wikipedia.org/wiki/List_of_Google_products

    Google Go Links – a URL shortening service that also supported custom domain for customers of Google Workspace. Discontinued on April 1. [64] Google Public Alerts – an online notification service that sent safety alerts to various countries. Shut down on March 31 and functions moved to Google Search and Google Maps. [64]

  7. Affiliate marketing - Wikipedia

    en.wikipedia.org/wiki/Affiliate_marketing

    Later in 2000 Google launched its pay per click service, Google AdWords, which is responsible for the widespread use and acceptance of pay per click as an advertising channel. An increasing number of merchants engaged in pay per click advertising, either directly or via a search marketing agency, and realized that this space was already ...

  8. Canonical link element - Wikipedia

    en.wikipedia.org/wiki/Canonical_link_element

    According to Google, the canonical link element is not considered to be a directive, but rather a hint that the ranking algorithm will "honor strongly". [ 1 ] [ 9 ] While the canonical link element has its benefits, Matt Cutts , then the head of Google's webspam team, has said that the search engine prefers the use of 301 redirects .

  9. Help:Citation tools - Wikipedia

    en.wikipedia.org/wiki/Help:Citation_tools

    Citer: Converts a URL, DOI, ISBN, PMID, PMCID, OCLC, or Google Books URL into a citation and shortened footnote. It also can generate citations for certain major news websites (e.g., The New York Times) and the Wayback Machine. Citoid: A tool built into both Visual Editor and source