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Voice actor Tom Kenny, who is a friend of Alazraqui, said that Hispanic advocacy groups lobbying for the end of the campaign led to the cancelation of the Taco Bell dog. [15] Other reports say the use of the dog was discontinued because it failed to increase Taco Bell's revenue stream in spite of the dog's popularity. [16]
For an advertising campaign, Taco Bell dressed up a chihuahua like Che Guevara and had him state: "Yo quiero Taco Bell!", Spanish for: "I want Taco Bell!" When asked about the allusion to Che, Taco Bell's advertising director, Chuck Bennett, stated: "We wanted a heroic leader to make it a massive taco revolution."
¡Yo quiero Taco Bell! You can click, but you can't hide; You Don't Have to Be Jewish to Love Levy's; You Got the Right One, Baby; You Press the Button, We Do the Rest; You Will; You Wouldn't Steal a Car; You'll believe a man can fly
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Taco Bell was founded by Glen Bell, an entrepreneur who first opened a hot dog stand called Bell's Drive-In, in San Bernardino, California, in 1948. Bell watched long lines of customers at a Mexican restaurant called the Mitla Cafe, located across the street, which became famous among residents for its hard-shelled tacos .
Gidget, a female Chihuahua, was featured in a Taco Bell advertising campaign as the "Taco Bell Chihuahua". She also played the role of Bruiser's mother in the 2003 film Legally Blonde 2. [1] Honey Tree Evil Eye, a female Bull Terrier, was known as Spuds MacKenzie in her role as the Budweiser spokes-dog. [2]
4. Caramel Apple Empanadas. Desserts aren't Taco Bell's strong suit, but there was one contender for best fast food dessert that wiped the floor with McDonald's apple pie: the caramel apple empanada.
Moonie was born in 1998. He was taken in as a puppy by Studio Animal Services trainer, Sue Chipperton. Sue had also helped train the chihuahua Gidget, who had already made a name for herself as a mascot for the Taco Bell restaurant chain.