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  2. Conversion rate optimization - Wikipedia

    en.wikipedia.org/wiki/Conversion_rate_optimization

    Conversion rate optimization seeks to increase the percentage of website visitors that take a specific action (often submitting a web form, making a purchase, signing up for a trial, etc.) by methodically testing alternate versions of a page or process, [7] and through removing impediments to user experience and improving page loading speeds.

  3. Conversion marketing - Wikipedia

    en.wikipedia.org/wiki/Conversion_marketing

    The process of improving the conversion rate is called conversion rate optimization. However, different sites may consider a "conversion" to be a result other than a sale. [3] Say a customer were to abandon an online shopping cart. The company could market a special offer, like free shipping, to convert the visitor into a paying customer.

  4. Shopify - Wikipedia

    en.wikipedia.org/wiki/Shopify

    Shopify Inc., stylized as shopify, is a Canadian multinational e-commerce company headquartered in Ottawa, Ontario. Shopify is the name of its proprietary e-commerce platform for online stores and retail POS (point-of-sale) systems. The platform offers retailers a suite of services, including payments, marketing, shipping and customer ...

  5. Open Network for Digital Commerce - Wikipedia

    en.wikipedia.org/wiki/Open_Network_for_Digital...

    Bihar recorded a 42% increase in orders, while Uttar Pradesh saw nearly twice as many. [69] Compared to 12.90 million transactions in September 2024, ONDC saw a 7.6 percent increase to 14 million transactions in the month of October 2024. 5.5 million came from the mobility category and 8.4 million from the non-mobility category.

  6. Roblox (RBLX) Q4 2024 Earnings Call Transcript - AOL

    www.aol.com/roblox-rblx-q4-2024-earnings...

    All of these initiatives we believe contributed to our continued growth and I want to highlight once again up and down our stack throughout the year app launch time, crash rates, frame rates ...

  7. Microtransaction - Wikipedia

    en.wikipedia.org/wiki/Microtransaction

    It used data that it analyzed through 90,000 apps that installed the company's software in order to roughly determine the amount of revenue generated by other popular apps. They discovered that free games represented 39% of the total revenue from January, and that the number jumped to 65% by June, helped in part by the fact that over 75% of the ...

  8. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    The marketing plan identifies key opportunities, threats, weaknesses, and strengths, sets objectives, and develops an action plan to achieve marketing goals. Each section of the 4P's sets its own objective; for instance, the pricing objective might be to increase sales in a certain geographical market by pricing their own product or service ...

  9. Online shopping - Wikipedia

    en.wikipedia.org/wiki/Online_shopping

    Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser or a mobile app. Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine , which ...