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The Morningstar Style Box is a grid of nine squares used to identify the investment style of stocks and mutual funds. Developed by Don Phillips and John Rekenthaler of Morningstar, Inc., [1] the Style Box was launched in 1992. [2] The vertical axis of the Style Box represents an investment's size category: small, mid and large. [3]
Illustration of the morningstar pattern. The Morning Star [1] is a pattern seen in a candlestick chart, a popular type of a chart used by technical analysts to anticipate or predict price action of a security, derivative, or currency over a short period of time.
The name Morningstar is taken from the last sentence in Walden, a book by Henry David Thoreau; "the sun is but a morning star". [8] [9] In July 1999, Morningstar accepted an investment of US$91 million from SoftBank in return for a 20 percent stake in the company. The two companies had formed a joint venture in Japan the previous year.
The Morningstar Rating for Stocks debuted in 2001 and was initially applied to 500 stocks. [1] [2] The stock-rating system compares a stock's current market price with Morningstar's estimate of the stock's fair value. [3] Like the Morningstar Rating for Funds, the rating is applied in the form of stars. [4]
An online version of the paper was launched on 1 April 2004. Initially only some parts of the site were free, including a PDF of the paper's front page, the editorial "Star Comment" and all the articles from the culture and sports pages, while features and the current affairs were subscription-only.
For example, consider a mutual fund that holds ten 'large value' US stocks. Returns-based analysis would analyze the returns of the fund itself, and by comparing them to US equity indices, may determine that the fund is heavily exposed to the large-growth space.
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