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Participatory media is communication media where the audience can play an active role in the process of collecting, reporting, analyzing and disseminating content. [1] Citizen / participatory journalism , citizen media , empowerment journalism and democratic media are related principles.
Sociology of sport, alternately referred to as sports sociology, is a sub-discipline of sociology which focuses on sports as social phenomena. It is an area of study concerned with the relationship between sociology and sports , and also various socio-cultural structures, patterns, and organizations or groups involved with sport.
Vividness theory suggests that athletes use the five senses to take in information while completing an action, and then using the memories of these stimuli to make their mental recreation of the event as realistic as possible [135]. Controllability theory focuses on the ability of athletes to manipulate images in their mind. This way, they are ...
The concept of media logic is criticized with the argument that there is not one media logic but many media logics, depending on the context. [29] Andreas Hepp, a leading theorist of the constructivist school of mediatization theory, describes the role of the mass media not as a driving force but as a molding force. This force is not a direct ...
Cultivation theory argues that media can shape our perceptions of reality by presenting a consistent and repetitive message over time. [5] It suggests that heavy exposure to media, particularly television, can lead to a "cultivation" of a particular set of beliefs. Cultivation theory was proposed by George Gerbner in the 1960s. [6]
With the advent of new media, the interactions that take place in media discourse has changed, and therefore the way we approach media participation framework also has to change. Traditionally, in written discourse, the participation framework is made up of the author(s), who disseminate their message through the written medium to the reader(s ...
In the attachment stage the benefits and the sport object are internalised taking on a collective emotional, functional, and symbolic meaning. [12] The psychological connection towards a sport, event, team or leisure hobby strengthens. Internal processes become more important and the influence of socializing agents decreases.
Audience theory offers explanations of how people encounter media, how they use it, and how it affects them. Although the concept of an audience predates modern media, [1] most audience theory is concerned with people’s relationship to various forms of media. There is no single theory of audience, but a range of explanatory frameworks.