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Converse (/ ˈ k ɒ n v ər s /) is an American lifestyle brand that markets, distributes, and licenses footwear, apparel, and accessories.Founded by Marquis Mills Converse in 1908 as the Converse Rubber Shoe Company in Malden, Massachusetts, it has been acquired by several companies before becoming a subsidiary of Nike, Inc. in 2003.
The brand argued that these companies were violating a common-law trademark by importing "knockoff" sneakers with similar elements. The list included shoe brands by major retailers, including Walmart, Skechers, Ed Hardy, Ralph Lauren and Fila. A number of companies settled with Converse and were dropped from the list. [17]
In addition to selling Converse All Star shoes and conducting basketball clinics, Taylor contributed to the development of the sport in other ways. In 1935 he invented a "stitchless" basketball that was easier to control. [4] Taylor also promoted basketball internationally. When basketball became an Olympic sport in 1936, he designed a white ...
The incident gave him the idea of rubber soled shoes, to prevent one from slipping. A year later, Marquis founded Converse and began producing rubbed-soled footwear for men, women, and children ...
CQ said people seemed to be switching out their Nike Dunks for more elevated shoes — especially after the brand made the shoe less of a collector's item by producing droves in a myriad of colors.
A pair of Nike Air Jordan 1 sneakers. Sneakers or trainers , also known by a wide variety of other names, are shoes primarily designed for sports or other forms of physical exercise but which are also widely used for everyday casual wear. They were popularized by companies such as Converse, Nike and Spalding in the mid 20th century. Like other ...
In 1984, Jordan debuted the sneakers that would eventually grow to become a multi-billion-dollar brand. First marketed by Nike as the Air Jordan 1 in 1985, the brand has now evolved into an empire ...
In 1972, Eltra Corporation, the former parent of Converse, purchased the PF Flyers brand from B.F. Goodrich, because B.F. Goodrich left the shoe industry. However, this created a monopoly in the shoe market and the two brands were split due to an anti-trust lawsuit. Both companies were eventually sold in 1975. [2]