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Personal data, also known as personal information or personally identifiable information (PII), [1] [2] [3] is any information related to an identifiable person. The abbreviation PII is widely used in the United States , but the phrase it abbreviates has four common variants based on personal or personally , and identifiable or identifying .
Location data is among the most sensitive data currently being collected. [17] A list of potentially sensitive professional and personal information that could be inferred about an individual knowing only their mobility trace was published in 2009 by the Electronic Frontier Foundation . [ 18 ]
The sale of personal data can result in targeted advertising, manipulation, and even potential security risks, as sensitive information can be exploited by malicious actors. This commercial exploitation of personal data undermines user trust and raises significant ethical and legal concerns regarding data protection and privacy rights.
Personal Identifiers (PID) are a subset of personally identifiable information (PII) data elements, which identify an individual and can permit another person to "assume" that individual's identity without their knowledge or consent. [1] PIIs include direct identifiers (name, social security number) and indirect identifiers (race, ethnicity ...
A common method is to "research backwards" in building a questionnaire by first determining the information sought (i.e., Brand A is more/less preferred by x% of the sample vs. Brand B, and y% vs. Brand C), then being certain to ask all the needed questions to obtain the metrics for the report. Unneeded questions should be avoided, as they are ...
Confidential information is used in a general sense to mean sensitive information whose access is subject to restriction, and may refer to information about an individual as well as that which pertains to a business. However, there are situations in which the release of personal information could have a negative effect on its owner.
Social informatics is a young intellectual movement and its future is still being defined. However, because SST theorists such as Williams and Edge suggest that the amorphous boundaries between humans and technology that emerge in social shaping technology research indicate that technology is not a distinct social endeavor worthy of individual study, [6] indicating that there is a need for ...
The sociology of knowledge has a subclass and a complement. Its subclass is sociology of scientific knowledge. Its complement is the sociology of ignorance. [2] [3] The sociology of knowledge was pioneered primarily by the sociologist Émile Durkheim at the beginning of the 20th century. His work deals directly with how conceptual thought ...