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  2. Observer bias - Wikipedia

    en.wikipedia.org/wiki/Observer_bias

    Observational data forms the foundation of a significant body of knowledge. Observation is a method of data collection and falls into the category of qualitative research techniques. There are a number of benefits of observation, including its simplicity as a data collection method and its usefulness for hypotheses.

  3. Qualitative research - Wikipedia

    en.wikipedia.org/wiki/Qualitative_research

    In qualitative research, the idea of recursivity refers to the emergent nature of research design. In contrast to standardized research methods, recursivity embodies the idea that the qualitative researcher can change a study's design during the data collection phase.

  4. Participant observation - Wikipedia

    en.wikipedia.org/wiki/Participant_observation

    Participant observation is one type of data collection method by practitioner-scholars typically used in qualitative research and ethnography.This type of methodology is employed in many disciplines, particularly anthropology (including cultural anthropology and ethnology), sociology (including sociology of culture and cultural criminology), communication studies, human geography, and social ...

  5. Observation - Wikipedia

    en.wikipedia.org/wiki/Observation

    Observation in the natural sciences [1] is an act or instance of noticing or perceiving [2] and the acquisition of information from a primary source. In living beings, observation employs the senses. In science, observation can also involve the perception and recording of data via the use of scientific instruments. The term may also refer to ...

  6. Observational techniques - Wikipedia

    en.wikipedia.org/wiki/Observational_techniques

    Observational research is a method of data collection that has become associated with qualitative research. [1] Compared with quantitative research and experimental research, observational research tends to be less reliable but often more valid [citation needed]. The main advantage of observational research is flexibility.

  7. Observational methods in psychology - Wikipedia

    en.wikipedia.org/wiki/Observational_Methods_in...

    There are both qualitative and quantitative means of recording observations. To communicate qualitative information, observers rely on narrative records. This may consist of video footage, audio recordings, or field notes. Video footage, for instance, is helpful in reducing the effect that the observers presence may have on subjects.

  8. Naturalistic observation - Wikipedia

    en.wikipedia.org/wiki/Naturalistic_observation

    Naturalistic observation has both advantages and disadvantages as a research methodology. Observations are more credible because the behavior occurs in a real, typical scenario as opposed to an artificial one generated within a lab. [6] [5] Behavior that could never occur in controlled laboratory environment can lead to new insights. [5]

  9. Unit of observation - Wikipedia

    en.wikipedia.org/wiki/Unit_of_observation

    The unit of observation should not be confused with the unit of analysis.A study may have a differing unit of observation and unit of analysis: for example, in community research, the research design may collect data at the individual level of observation but the level of analysis might be at the neighborhood level, drawing conclusions on neighborhood characteristics from data collected from ...

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