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Helena Rubinstein (born Chaja Rubinstein; December 25, 1872 – April 1, 1965) [2] was a Polish and American businesswoman, art collector, and philanthropist. A cosmetics entrepreneur, she was the founder and eponym of Helena Rubinstein Incorporated cosmetics company, which made her one of the world's richest women.
This was the first time such products were available outside of the movie industry. Max continued to be a driving force behind make-up until his death in 1938. In 1991, his company became a part of the Procter & Gamble family. [4] In the 1920s, different products were also developed that showed the decade's preoccupation with shaping the mouth. [3]
Elizabeth Arden and Helena Rubinstein, two giants in the American beauty industry, watched and kept abreast of its development. After the First World War, American consumers became eager for new products. [16] Sensing an opportunity, both Rubinstein and Arden launched their own brands of cosmetics that included mascara.
Stars such as Theda Bara had a substantial effect on the makeup industry. Helena Rubinstein was Bara's makeup artist; she created mascara for the actress, relying on her experiments with kohl. [42] Others who saw the opportunity for the mass-market of cosmetics during this time were Max Factor Sr. and Elizabeth Arden. Many of the present day ...
Or there were all of these books about men, or there were books about women, but they were long dead, like Helena Rubinstein. Like someone who had founded a beauty company at [the] turn of the ...
Fabergé (French:) is a brand name that was inspired by the House of Fabergé jewellery firm, which had been founded in 1842 in Russia.The name was used for various personal care products (including cosmetics) that were manufactured under the direction of Samuel Rubin (from the late 1930s to 1964), and then by George Barrie (from 1964 to 1984). [1]
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