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Sephora is a French multinational retailer of personal care and beauty products, offering nearly 340 brands [3] alongside its own private label, the Sephora Collection. Its product range includes cosmetics , skincare , fragrance , nail color, beauty tools, body products, and hair care items.
Mascara is composed of a base mixture of pigments, waxes, and oils with varying supporting components. Mascara pigments most commonly include iron oxides and titanium dioxide which provide mascara with its desired color. [23] Titanium dioxide (TiO 2) accounts for over 65% of inorganic pigments sales volume. [24]
Mascara is commonly black, brown, or clear, though a number of different colours, some containing glitter, are available. Mascara is typically advertised and sold in a number of different formulations that advertise qualities such as waterproofing , volume enhancement, length enhancement, and curl enhancement, and may be used in combination ...
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Male cosmetics were originally targeted towards homosexual men, however, market research revealed that only a third of male cosmetic consumers were gay. [10] Some men use beauty products to cover perceived flaws on their faces, such as acne marks and freckles. [11]
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