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A surcharge, also known as checkout fee, is an extra fee charged by a merchant when receiving a payment by cheque, credit card, charge card or debit card (but not cash) which at least covers the cost to the merchant of accepting that means of payment, such as the merchant service fee imposed by a credit card company. [1]
Studies consistently show that consumers spend more when price tags are tax-exclusive. [6] [7]Tversky and Kahneman’s research (1974, as cited in Ahmetoglu, Furnham, & Fagan) suggests that the reason for drip pricing being so effective is due to consumers “anchoring” on to what matter to them, for example the base price, and consider that the main factor when purchasing a product or service.
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A flat fee, also referred to as a flat rate or a linear rate refers to a pricing structure that charges a single fixed fee for a service, regardless of usage. [1] Less commonly, the term may refer to a rate that does not vary with usage or time of use.
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ATM fees now commonly reach $3.00, and can be as high as $6.00, [10] or even higher in cash-intensive places like bars and casinos, in cases where fees are paid both to the bank (for using a "foreign" ATM) and the ATM owner (the so-called "surcharge") total withdrawal fees could potentially reach $11.
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