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Sainsbury's first lower tier range was called Sainsbury's Economy, which was launched in the 1990s to rival Tesco Value; it was later renamed Sainsbury's Low Price, then Sainsbury's Basics. When Basics was first rolled out, the name of the product and slogan was in a handwritten orange typeface with a simple outline hand drawing of the product.
J Sainsbury plc, trading as Sainsbury's, [a] is a British supermarket and the second-largest chain of supermarkets in the United Kingdom.. Founded in 1869 by John James Sainsbury with a shop in Drury Lane, London, the company was the largest UK retailer of groceries for most of the 20th century.
Sainsbury's, Greenwich, also known as the Sainsbury's Millennium Store, [17] was a Sainsbury's supermarket building at 55 Bugsby's Way, Greenwich Peninsula, London.Opening in 1999 as Sainsbury's flagship store, the building design incorporated environmentally conscious features and gained critical acclaim, being shortlisted for the 2000 Stirling Prize.
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LONDON -- Owain Bennallack explains why everyone's a winner as Sainsbury's looks to purchase the other half of its bank from Lloyds . If you are looking for other buying opportunities in the FTSE ...
Sainsbury's Local shop was also ground-breaking in terms of staff training. In most Sainsbury's shops, colleagues were trained for specific departments (e.g. checkouts, café, fresh foods, GM). The small size of Sainsbury's Local shops meant that staff needed a high level of product knowledge across all departments.