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Victoria's Secret is an American lingerie, clothing and beauty retailer. Founded in 1977 by a Stanford graduate student and his wife, Roy and Gaye Raymond, [5] [6] the company's five lingerie stores were sold to Les Wexner in 1982. [7]
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The company claims to be the second largest online retailer in the industry next to Victoria's Secret with over $66 million in revenues. [1] [2] In October 2018, Walmart acquired Bare Necessities, as part of its e-commerce strategy. [3] In 2020, Walmart sold the company to Delta Galil Industries. [4]
To win that customer back, Victoria’s Secret is offering its shoppers products beyond bras, underwear and pyjamas. This means returning to swimwear and activewear, two categories that the ...
Victoria's Secret was a subsidiary of L Brands, with financials for PINK reported jointly with those of Victoria's Secret. In a 2009 letter to shareholders, the company's founder, Les Wexner , stated in that PINK had "brought vitality, youth, energy, and an all-new customer base to base Victoria's Secret."
Victoria’s Secret, the hypersexualized iconic millennial brand, tried to remake itself as feminist—and Gen Z saw right through it Paige Hagy November 4, 2023 at 4:00 AM