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Bench was established in 1987 by Ben Chan.Its first outlet was a small store selling men's t-shirts [1] in an outlet of the SM Department Store (now SM Store). [2] In 1991, Bench released its first television commercial featuring Filipino actor Richard Gomez as its endorser which set a standard on how the brand is promoted by its celebrity endorsers.
A loyalty program typically involves the operator of a particular program setting up an account for a customer of a business associated with the scheme, and then issue to the customer a loyalty card (variously called rewards card, points card, advantage card, club card, or some other name) which may be a plastic or paper card, visually similar to a credit card, that identifies the cardholder ...
Suyen Corporation is most known for its clothing brand Bench which is the flagship brand of the company. [3] it also owns other local clothing brands such as Human, its streetwear line and Kashieca, which caters to young women. Suyen also manages Bench Skin Expert, Bench Fix Salon, Bench Barbers, and PCX - a cosmetics and beauty shop.
Most programs are free to join and offer instant benefits, such as discounts, free shipping, or exclusive promotions. 2. ... 4. Combine loyalty programs with Other Discounts: ...
Over the years, Bench has evolved into a global lifestyle brand that now sells not only menswear but womenswear, [1] including denim, trousers, sweats, hoodies, belts, bags, skirts and dresses. The company appointed administrators in May 2018. [3] Gordon Brothers have secured the brand for continued development. [4]
Drop is a coalition customer loyalty program, in which users earn points using their linked debit or credit cards. [1] Users choose five rewards partners such as Sephora, Starbucks, Uber, and Whole Foods Market to earn points with. [2]
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