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NBA viewership has actually outpaced the decline in overall TV ratings, according to Sports Media Watch. Even if we were to accept that this viewership issue is not actually a linear TV issue ...
The 1987 NBA Finals between the Los Angeles Lakers and Boston Celtics was the highest rated and most watched NBA Finals series on CBS, averaging a 15.9 rating / 32 share and 24.12 million viewers. Game 7 of the 1988 NBA Finals registered the network's highest rated and most watched NBA game with a 21.2 rating / 37 share.
The ratings are in for the 2023 NBA All-Star Game, and yikes. ... averaged a combined 2.2 rating and 4.59 million viewers. That's a significant decline from the 2022 edition of the game, which ...
Average viewership was slightly larger in 1978 (44,278,950) than in 1980 (42,300,000). [ 5 ] The lowest ratings for an entire World Series was in 2023 , a five-game series won by the Texas Rangers over the Arizona Diamondbacks , which averaged a 4.7 rating with a 14 share; it also had the lowest average viewership, at 9.082 million.
The Dallas Mavericks weren't the only group that underperformed in Game 1 of the 2024 NBA Finals.. The series opener averaged a 5.7 rating and 10.99 million viewers on ABC, per Sports Media Watch ...
This era also saw the continuous near year-over-year decline in NBA viewership. Between 2012 and 2019, the league lost 40 to 45 percent of its viewership. While some of it can be attributed to "cable-cutting", other professional leagues, like the NFL and MLB have retained stable viewership demographics.
ABC lost the broadcast rights to the NBA to CBS [8] after the 1972–73 season, [9] with the network's initial tenure with the league ending with its last NBA Finals game on May 10, 1973. 1970: The first NBA Finals to be nationally televised in full. ABC's coverage of Game 7 was blacked out on WABC-TV in the New York area.
Additionally, the NBA’s social media platforms have generated record engagement season-to-date, with a 201% increase in minutes watched versus last year. TV Ratings: NBA Viewership Up Through on ...