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  2. Propaganda techniques - Wikipedia

    en.wikipedia.org/wiki/Propaganda_techniques

    They use actor A's endorsement of their candidate to change people's minds because people cannot tolerate inconsistency. They are forced to either dislike the actor or like the candidate. Common man The "plain folks" or "common man" approach attempts to convince the audience that the propagandist's positions reflect the common sense of the ...

  3. Rhetorical device - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_device

    In rhetoric, a rhetorical device, persuasive device, or stylistic device is a technique that an author or speaker uses to convey to the listener or reader a meaning with the goal of persuading them towards considering a topic from a perspective, using language designed to encourage or provoke an emotional display of a given perspective or action.

  4. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    This process gets its name because speakers need to use the correct words during a speech so their audience correctly understands their message. If a speaker wants to use a specific word, slang, or metaphor, he/she needs to do a lot of research on his/her audience's background to understand the values and knowledge of their audience to persuade ...

  5. Planck's principle - Wikipedia

    en.wikipedia.org/wiki/Planck's_principle

    Max Planck maintained that a new scientific truth does not triumph by convincing its opponents, but because its opponents eventually die, and a new generation grows up that is familiar with it. Here, too, you need forty years in the desert" (175-176).

  6. Rhyme-as-reason effect - Wikipedia

    en.wikipedia.org/wiki/Rhyme-as-reason_effect

    People prefer rhymes for their "pleasurable aesthetics," as the rhyme creates a sense of unity and coherence, increasing the aphorism's appeal, repeatability, and memorability. This cognitive bias is often explained by fluency heuristics, where the ease of processing a rhyming statement enhances its perceived truthfulness.

  7. Holism - Wikipedia

    en.wikipedia.org/wiki/Holism

    Holism is the interdisciplinary idea that systems possess properties as wholes apart from the properties of their component parts. [1] [2] [3] The aphorism "The whole is greater than the sum of its parts", typically attributed to Aristotle, is often given as a summary of this proposal. [4]

  8. Recruitment of spies - Wikipedia

    en.wikipedia.org/wiki/Recruitment_of_spies

    Recruiting people that may have access to the activities of non-state groups will be much harder, since these groups tend to be much more clandestine, and often operate on a cell system composed of relatives and people who have known one another for years. Access agents may be especially important here, and it may be worth the effort to spot ...

  9. Scientific method - Wikipedia

    en.wikipedia.org/wiki/Scientific_method

    The history of scientific method considers changes in the methodology of scientific inquiry, not the history of science itself. The development of rules for scientific reasoning has not been straightforward; scientific method has been the subject of intense and recurring debate throughout the history of science, and eminent natural philosophers and scientists have argued for the primacy of ...