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  2. Digital banking - Wikipedia

    en.wikipedia.org/wiki/Digital_banking

    A digital bank represents a virtual process that includes online banking, mobile banking, and beyond. As an end-to-end platform, digital banking must encompass the front end that consumers see, the back end that bankers see through their servers and admin control panels, and the middleware that connects these nodes.

  3. Business idea - Wikipedia

    en.wikipedia.org/wiki/Business_idea

    Business ideas that solve problems are fundamental to developing the world and companies such as Curemark are one of many who do this. Curemark is a biotech company founded by Joan Fallon, who noticed that a lot of the children she treated were low on an enzyme for processing protein and since then she has quit her job and has built Curemark to ...

  4. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked.

  5. Google Ads - Wikipedia

    en.wikipedia.org/wiki/Google_Ads

    Google Ads can be integrated with Google Analytics 4 (GA4), [39] which can improve conversion tracking effectiveness. This integration allows for a more comprehensive understanding of user interactions across different platforms and devices. [40] Google Ads introduced enhanced conversions to make conversion measurement more accurate. [41]

  6. Business model canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The business model canvas is a strategic management template that is used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  7. New business development - Wikipedia

    en.wikipedia.org/wiki/New_business_development

    Traditional marketing is usually based on economic models (Williamson, 1975). In those pure economic models there is no room for negotiations or special treatment for different companies. A technological environment, however, can be very uncertain and therefore competitors have to rely heavily on their business networks.

  8. What Is Indie TV? How Mark Duplass Is Using His ... - AOL

    www.aol.com/indie-tv-mark-duplass-using...

    At one point in his career, he would get greenlight after greenlight for the TV projects he pitched on behalf of Duplass Brothers Productions, the beloved indie banner he founded with Jay Duplass ...

  9. Website monetization - Wikipedia

    en.wikipedia.org/wiki/Website_monetization

    Pay per click or PPC (also called Cost per click) is a marketing strategy put in place by search engines and various advertising networks such as Google Ads, where an advertisement, usually targeted by keywords or general topic, is placed on a relevant website or within search engine results. The advertiser then pays for every click that is ...