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  2. Geodemographic segmentation - Wikipedia

    en.wikipedia.org/wiki/Geodemographic_segmentation

    In marketing, geodemographic segmentation is a multivariate statistical classification technique for discovering whether the individuals of a population fall into different groups by making quantitative comparisons of multiple characteristics with the assumption that the differences within any group should be less than the differences between ...

  3. Geodemography - Wikipedia

    en.wikipedia.org/wiki/Geodemography

    Geodemography is the study of people based on where they live [citation needed]; it links the sciences of demography, the study of human population dynamics, and geography, the study of the locational and spatial variation of both physical and human phenomena on Earth, [1] along with sociology. It includes the application of geodemographic ...

  4. Mosaic (geodemography) - Wikipedia

    en.wikipedia.org/wiki/Mosaic_(geodemography)

    It applies the principles of geodemography to consumer household and individual data collated from a number of government and commercial sources. The statistical development of the system was led by professor Richard Webber in association with Experian in the 1980s, and it has been regularly refreshed and reclassified since then, each based on ...

  5. Population geography - Wikipedia

    en.wikipedia.org/wiki/Population_geography

    Population geography relates to variations in the distribution, composition, migration, and growth of populations. Population geography involves demography in a geographical perspective.

  6. Firmographics - Wikipedia

    en.wikipedia.org/wiki/Firmographics

    Geodemographic segmentation is a logical starting point because The data are obtainable through secondary sources, government agencies, or demographic vendors ; It provides a quick snapshot of a market—an understanding of market structure and potential customer segments; and

  7. Market segmentation - Wikipedia

    en.wikipedia.org/wiki/Market_segmentation

    Market segmentation is the process of dividing mass markets into groups with similar needs and wants. [2] The rationale for market segmentation is that in order to achieve competitive advantage and superior performance, firms should: "(1) identify segments of industry demand, (2) target specific segments of demand, and (3) develop specific 'marketing mixes' for each targeted market segment ...

  8. Demography - Wikipedia

    en.wikipedia.org/wiki/Demography

    The Demography of the World Population from 1950 to 2100. Data source: United Nations — World Population Prospects 2017. Demography (from Ancient Greek δῆμος (dêmos) 'people, society' and -γραφία (-graphía) 'writing, drawing, description') [1] is the statistical study of human populations: their size, composition (e.g., ethnic group, age), and how they change through the ...

  9. Dying To Be Free - The Huffington Post

    projects.huffingtonpost.com/dying-to-be-free...

    2010 Patrick at Winter Commencement at the University of Kentucky, where he majored in sociology and minored in psychology. 2008 Patrick and his mother celebrating his 21st birthday. 2003 Patrick with his mother at an Easter dinner.