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Harvard Business School (HBS) is the graduate business school of Harvard University, a private Ivy League research university.Located in Allston, Massachusetts, HBS owns Harvard Business Publishing, which publishes business books, leadership articles, case studies, and Harvard Business Review, a monthly academic business magazine.
Jill Avery is a senior lecturer of business administration at Harvard Business School and an expert on customer relationship management. [1] [2] She is also a teacher and a designer teaching MBA courses. Avery co-authored the Harvard Business Review's tool Go To Market Tools. [3]
In 1996, his Fast Company article "The Virus of Marketing" [3] introduced the concept of, and coined the term, "viral marketing." Previously a faculty member at Harvard Business School, where he was voted outstanding professor in 1997, 1998 and 1999. [4]
Some issues of Harvard Business Review. Harvard Business Review (HBR) [3] [4] is a general management magazine [5] [6] published by Harvard Business Publishing, a not-for-profit, independent corporation that is an affiliate of Harvard Business School. HBR is published six times a year [3] and is headquartered in Brighton, Massachusetts.
He graduated with a Master of Business Administration from Harvard Business School in 1990. Bernard was part of a GM Fellowship program at Harvard and was fully supported for two years.
He received an MBA with high distinction in 1971 from Harvard Business School (HBS), where he was a George F. Baker Scholar, and a PhD in business economics from Harvard University in 1973. Porter credits Harvard professor Roland "Chris" Christensen with inspiring him and encouraging him to speak up during class.
His specialty is marketing. Dolan graduated from Boston College in 1969 and earned his PhD from the University of Rochester in 1977. From 1976 to 1980 he was a faculty member at the University of Chicago , [ 1 ] then moved to Harvard University, where he was a faculty member and administrator at Harvard Business School for 21 years.
Theodore Levitt (March 1, 1925 – June 28, 2006) was a German-born American economist and a professor at the Harvard Business School.He was editor of the Harvard Business Review, noted for increasing the Review's circulation and popularizing the term globalization.
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